â– 3 Today, outstanding designers continue to reveal their talents for transforming the latest technologies into new lifestyles. However, great designers have a spirit of high responsibility and dare to challenge contemporary culture. We should put forward a brand-new design in the attitude of futurism, make the idea surpass the reality as much as possible, strengthen the integrity of the concept, and then gradually bring it closer to the reality of manufacturing technology and finally reach the market sales. Computer-aided design and assisted manufacturing (CAD) and (CAM) are now widely involved in the work of designers, making the curved surface formed by the previously complex and difficult to achieve curves become a reality. This is a gospel brought to people by advancement in electronic technology, and it is also a broad space for designers to fully display their intelligence.
Curve design is based on the expansion of emotional demand and is based on the rapid development of electronic technology. In the era of mass production and mass consumption, people were ideal for possession and enrichment. At that time, the difference in the price of goods and the purchasing power of people were very small. This reality is a phenomenon of “homogenizationâ€. The lack of differences in items, the lack of differences in the environment, the lack of differences in life, and the weakening of people's sense of self-presence. The paradox is that the desire to pursue self-existence and the desire to pursue individual differences is growing. This desire is often manifested through the pursuit of product differentiation. The proliferation of personal consumer products has led to the emergence of "individual design" in the field of home appliances. People regard personalized products as a symbol of social status, cultural accomplishment, aesthetic awareness, and personal interest. The visual and psychological sensibility demands have greatly increased. People lived in high-tech and high-load conditions for a long time, and they developed a regressive psychology of returning to nature and pursuing comfort. They hoped that the surrounding products and environment would be harmonious and harmonious with themselves, with a sense of intimacy and warmth, and even treat the products as their own lives. These desires of “cute partners†directly affect the design concept of reality. The curve design visually, tactilely, and psychologically fits this taste. The sense of movement and vitality of the curve means that after the hands of the designer, it is no longer simply to add a streamlined casing to the mechanical products, but more to inject human feeling into the product's external online and type design. Touching, touching, grasping, gripping and other actions generated by the contact between a person and a product interface are combined with the comfortable and comfortable experience, so that the consumers can enjoy the joy brought by the curve design.
From "mass consumption" to "class consumption", from large-scale manufacturing to a small amount of multi-variety production, from uniform standardization to individualization, and from the use of value to symbolic values, etc., it is the curve design in the product. The premise of fashionable.
If the linear shape-based styling feature embodies the rigidity, precision, and uprightness, it is the choice when the technology develops to a relatively high level. The styling characteristics based on the curve and the shape of the surface reflect the product's softness, cordiality, and gracefulness. The United States reflects the more harmonious and unified relationship between products and people and the environment.
Another important background in which curve design can form a fashion trend is the change from mechanical technology to electronic technology. The former mechanical technology pursued the standardization of products and the homogenization of production methods, making mass production possible. Today's electronic technology achieves a small number of multi-species production, so that personalized products, that is, design-priority products can be realized. The use of large-scale integrated circuits has made institutions more and more sophisticated, capable of accommodating more and more complex functions in smaller spaces, and miniaturization and miniaturization of products. The intelligentization of production technology, coupled with the rapid development of materials technology, has made the technology less and less constrained to form. The rich shape of the curve has become easier under computer-aided manufacturing, and the shape has become more independent. It is not only the result of the product development process, but also the starting point for product development.
â– The use of four curves in product design and rejuvenation are inevitable historical developments. As early as in the 30s of last century, the United States started with the appearance of the means of transportation and developed into a streamlined trend. A series of designs by Raymond Loeny is a concrete practice of this fashionable style. However, streamlined design trends and modern curve design are still very different, mainly in three aspects: 1, causes; 2, technology; 3, performance.
The streamlined cause is the extension of the successful application of aerodynamics in aircraft design and the new style “packaging†to get rid of the economic depression in the United States. It has a clear tendency of formalism; its technology is based on the mechanical industry and its internal structure is simple. Requires exterior modification; its performance is the pursuit of a sense of speed.
The modern curve design is based on the humanization of the consumer's emotional needs under digital survival, and more emphasis is placed on designing individuality, diversity, interest, decoration, and other concepts; its technology is based on high technology as a solid foundation and a large number of digital products in-depth life. At different levels, the improvement of production and processing means provides technical support for the idea; it realizes the free expression of the curve form; its performance is the pluralism under the main body of “postmodernism†thought, design thinking and methods: abstraction and figuration, idea Intuition, recurrence and expression, modernity and tradition, language and meaning... These things that were once considered to be opposed to one another, and all the bright spots in the art, are all in line with the values ​​of modern people.
The digital age has brought tremendous material power to people, showing that humans are unparalleled, thus changing our traditional living conditions. The people in fierce competition are eager for a long-term emotional comfort from the spirit and the soul, and pursue a "balance" -- a balance between high technology and high emotions. After people are looking at too many angular and clear mechanical "cold" products, the affinity felt by a drop of water also makes people miss the human touch brought by the curve. Curve design is spiritually sensual. From the perspective of emotional needs, people have shown that their preference for curves influences the design orientation and style of products, and at the same time it also enriches the extension of the products themselves.
As a designer, it is very necessary to master the methods and methods of curve design. L. Corani made a successful example for us. Whether using traditional methods or computer-aided design, visual morphological features and morphological design methods for curves and surfaces will be an important topic for in-depth research. The design of each product requires a serious attitude and rigorous work style to seriously deal with, such as the relationship between the curve and the curve, the relationship between the surface and the curved surface, and the entire product from design to manufacturing. The process can be in a perfectly viable state, so that the progress of the entire project can be better grasped and each design step can be correctly and smoothly carried out.
The curve, a morphological element with vitality and charisma, is a human-oriented visual “language†that infuses product design with spirituality, making the modern design culture so brilliant and splendid. In terms of product design, some scholars believe that there is no good or bad design, only suitable design, and proper design. From this point of view, in the digital era, the use of curve in product design is the most suitable for the organic expression of functions and forms. At the same time, it is the most appropriate balance of high technology and high emotions, and better humanized design. The highest goal.
Curve design is based on the expansion of emotional demand and is based on the rapid development of electronic technology. In the era of mass production and mass consumption, people were ideal for possession and enrichment. At that time, the difference in the price of goods and the purchasing power of people were very small. This reality is a phenomenon of “homogenizationâ€. The lack of differences in items, the lack of differences in the environment, the lack of differences in life, and the weakening of people's sense of self-presence. The paradox is that the desire to pursue self-existence and the desire to pursue individual differences is growing. This desire is often manifested through the pursuit of product differentiation. The proliferation of personal consumer products has led to the emergence of "individual design" in the field of home appliances. People regard personalized products as a symbol of social status, cultural accomplishment, aesthetic awareness, and personal interest. The visual and psychological sensibility demands have greatly increased. People lived in high-tech and high-load conditions for a long time, and they developed a regressive psychology of returning to nature and pursuing comfort. They hoped that the surrounding products and environment would be harmonious and harmonious with themselves, with a sense of intimacy and warmth, and even treat the products as their own lives. These desires of “cute partners†directly affect the design concept of reality. The curve design visually, tactilely, and psychologically fits this taste. The sense of movement and vitality of the curve means that after the hands of the designer, it is no longer simply to add a streamlined casing to the mechanical products, but more to inject human feeling into the product's external online and type design. Touching, touching, grasping, gripping and other actions generated by the contact between a person and a product interface are combined with the comfortable and comfortable experience, so that the consumers can enjoy the joy brought by the curve design.
From "mass consumption" to "class consumption", from large-scale manufacturing to a small amount of multi-variety production, from uniform standardization to individualization, and from the use of value to symbolic values, etc., it is the curve design in the product. The premise of fashionable.
If the linear shape-based styling feature embodies the rigidity, precision, and uprightness, it is the choice when the technology develops to a relatively high level. The styling characteristics based on the curve and the shape of the surface reflect the product's softness, cordiality, and gracefulness. The United States reflects the more harmonious and unified relationship between products and people and the environment.
Another important background in which curve design can form a fashion trend is the change from mechanical technology to electronic technology. The former mechanical technology pursued the standardization of products and the homogenization of production methods, making mass production possible. Today's electronic technology achieves a small number of multi-species production, so that personalized products, that is, design-priority products can be realized. The use of large-scale integrated circuits has made institutions more and more sophisticated, capable of accommodating more and more complex functions in smaller spaces, and miniaturization and miniaturization of products. The intelligentization of production technology, coupled with the rapid development of materials technology, has made the technology less and less constrained to form. The rich shape of the curve has become easier under computer-aided manufacturing, and the shape has become more independent. It is not only the result of the product development process, but also the starting point for product development.
â– The use of four curves in product design and rejuvenation are inevitable historical developments. As early as in the 30s of last century, the United States started with the appearance of the means of transportation and developed into a streamlined trend. A series of designs by Raymond Loeny is a concrete practice of this fashionable style. However, streamlined design trends and modern curve design are still very different, mainly in three aspects: 1, causes; 2, technology; 3, performance.
The streamlined cause is the extension of the successful application of aerodynamics in aircraft design and the new style “packaging†to get rid of the economic depression in the United States. It has a clear tendency of formalism; its technology is based on the mechanical industry and its internal structure is simple. Requires exterior modification; its performance is the pursuit of a sense of speed.
The modern curve design is based on the humanization of the consumer's emotional needs under digital survival, and more emphasis is placed on designing individuality, diversity, interest, decoration, and other concepts; its technology is based on high technology as a solid foundation and a large number of digital products in-depth life. At different levels, the improvement of production and processing means provides technical support for the idea; it realizes the free expression of the curve form; its performance is the pluralism under the main body of “postmodernism†thought, design thinking and methods: abstraction and figuration, idea Intuition, recurrence and expression, modernity and tradition, language and meaning... These things that were once considered to be opposed to one another, and all the bright spots in the art, are all in line with the values ​​of modern people.
The digital age has brought tremendous material power to people, showing that humans are unparalleled, thus changing our traditional living conditions. The people in fierce competition are eager for a long-term emotional comfort from the spirit and the soul, and pursue a "balance" -- a balance between high technology and high emotions. After people are looking at too many angular and clear mechanical "cold" products, the affinity felt by a drop of water also makes people miss the human touch brought by the curve. Curve design is spiritually sensual. From the perspective of emotional needs, people have shown that their preference for curves influences the design orientation and style of products, and at the same time it also enriches the extension of the products themselves.
As a designer, it is very necessary to master the methods and methods of curve design. L. Corani made a successful example for us. Whether using traditional methods or computer-aided design, visual morphological features and morphological design methods for curves and surfaces will be an important topic for in-depth research. The design of each product requires a serious attitude and rigorous work style to seriously deal with, such as the relationship between the curve and the curve, the relationship between the surface and the curved surface, and the entire product from design to manufacturing. The process can be in a perfectly viable state, so that the progress of the entire project can be better grasped and each design step can be correctly and smoothly carried out.
The curve, a morphological element with vitality and charisma, is a human-oriented visual “language†that infuses product design with spirituality, making the modern design culture so brilliant and splendid. In terms of product design, some scholars believe that there is no good or bad design, only suitable design, and proper design. From this point of view, in the digital era, the use of curve in product design is the most suitable for the organic expression of functions and forms. At the same time, it is the most appropriate balance of high technology and high emotions, and better humanized design. The highest goal.
Source: Shandong Arts and Crafts Institute Wang Shaojun