British luxury sports car brand Aston Martin (Aston Martin) and the Swiss watchmaker Richard Mille, announced a few days ago to establish long-term all-round partnership and racing partnership. The collaboration will allow Richard Mille and its skilled development teams and watchmakers to work directly with the design team led by Marek Reichman, chief creative officer at Aston Martin, Aston Martin Wings wings trademark, while the much-anticipated Richard Mille exclusive brand new series watch. Fusion of unique personality and style of innovative ideas, design and technology, constitute the two major brands together hand in hand the core values. Whether Aston Martin or Richard Mille, for the introduction of real, handmade luxury boutique are very attention. Each piece of the Richard Mille watch, all in Switzerland, has the reputation of the watch valley in Jura, the design, turning and assembly by hand. Similarly, every Aston Martin sports car is designed, manufactured and handcrafted at its headquarters in Gedung, England. Both luxury brands have a very iconic design of luxury products, combined with sophisticated technology and sophisticated materials, and the new watch series will retain the essence of these products. In addition, Richard Mille will also sponsor events at the FIA ​​World Endurance Championship, the 24 Hours of Le Mans and the Nürburgring 24 Hours Aston Martin Racing. Aiming at the cooperation between the two parties, Richard Mille's CEO said: "We are very much in the luxury sports car world, which is one of my personal hobbies, so Aston Martin is our best partner. The courage to challenge the machinery The limits, whether in watchmaking or cutting-edge automotive design, are essential. " Finally, Katia Bassi, Aston Martin's director of brands, said: "We are thrilled to partner with Richard Mille for its superior performance and design excellence that rival Aston Martin We are very much looking forward to working closely with Richard Mille in the future to deliver the top performance luxury watches. "