Adidas took the lead in launching new waterless printing and dyeing technology

2012, August - Dating back to the past, people at that time simply pursued the process of raising industrialization and made everything easier. They did not realize how all this would have to do with our planet. Until recently, the consumption of water by the garment industry has been a thorny issue: every two years, water equivalent to an entire Mediterranean volume of water is used to dye clothing all over the world. With its innovative brand spirit, Adidas is taking the lead in a new attempt to make the world a better place on the much-sought-after water saving solution. Recently, adidas demonstrated its latest leading sustainable apparel industry products - adidas DryDye series (adidas DryDye); through close cooperation with Thailand Yeh Group, adidas successfully promoted the development and application of this new technology, Completely eliminating the printing process of water use. "Adidas has always been at the forefront of innovation and relied on technology to find solutions to improve our products," said Mr. Colin Currie, managing director, Greater China, Adidas Group. "As more and more Chinese consumers Who started to pay attention to environmental issues, the Waterless Printing and Dyeing Series is an excellent example showing that Adidas takes the lead in high-performance products to meet the expectations of consumers for sustainable development. " Over the past five years, with the support of Adidas, the dyeing and printing process has been upgraded from the traditional use of water as the dyeing medium to the use of liquid carbon dioxide as the dyeing medium, thus completely eliminating the water consumption in the production process. For example, figures show the significance of this technology: Under the traditional technology, each T-shirt needs 25 liters of water to be dyed. After using waterless printing and dyeing technology, water will not be used during dyeing and 50% of energy will be saved. Meanwhile, The use of industrial chemicals has also been reduced by 50%. (1) This summer, Adidas World will produce 50000 adidas waterless dyeing series of T-shirts, to promote the innovative technology in the garment industry. These products save a total of more than 1.2 million liters of water during the production process, which is equivalent to nearly half of the capacity of the Olympic Games standard swimming pool (2.5 million liters of Olympic standard swimming pool). The adidas implementation of waterless printing and dyeing technology has just begun the footsteps of this waterless printing and dyeing technology will soon be applied to a number of adidas clothing line new products to provide consumers with more green products. The Adidas Waterless Printing and Dyeing Series, which uses the waterless fabric printed by Yeh Group, is the world's first waterless garment for dyeing and printing and features four sets of T-shirts of different designs, covering a variety of styles for men, women and children. In China, the new waterless printing and dyeing series of new T-shirts was launched in mid-August at the limited edition of Adidas brand centers in Beijing and Shanghai.

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