Aiming at the cyclists and hanging healthy flag McDonald's packaging design goes further and further

Read: Now, McDonald's goes further and further in the design of take-away packaging, this time they aimed at people riding bicycles.

This was designed for McDonald's by Argentina’s creative agency Tribal Buenos Aires. It consists of a three-dimensional design of cardboard. After folding, it will form a groove for drinks, two separate compartments for food (the fries will stand up from there!). At the top is suitable for hanging on the handlebars. hook up. In this way, you don't have to worry about drinks being spilled in the basket, and you don't need to stage acrobatic hand-bags.

This is probably related to the trend of pursuing a healthy lifestyle in recent years. Although McDonald's is also advocating a healthy lifestyle that sounds like a joke, it is undeniable that when McDonald's combined it with the takeaway service itself, it seemed more natural.

McDonald's trend is not a matter of days or days. In order to cater to young people's preferences, the design of this takeaway package can indeed be loaded with X and convenient. However, I do not know whether to use color to highlight the characteristics of health or youth, or slightly abrupt, whether the use of classical red and yellow with more identification?

Previously, the packaging of French McDonald's was full of eyeballs.

McDonald's in Paris launched a new print campaign. With a small heart-shaped, smiley faces and musical symbols, a pattern of food elements such as hamburgers and happy packages is printed on clothing or other products. These patterns were designed by TBWA from Paris.





Laser Level Meter

Laser Levels

Xi'an Lonn M&E Equipment Co., Ltd. , https://www.smartmeasurer.com

Posted on